The A-to-Z on CBD and a Product Line You’ll Want to Stock Your Shelves With
Please note that this is the on-demand version of the webinar. The live webinar was recorded on February 18th, 2021.
Valued at $5 billion in 2019 and estimated to reach $24 billion in 20231, the cannabinoid industry is fired up and it’s only the beginning.
Where does the opportunity lie? Independent Pharmacies.
MEDISCA and LP3 Network are proud to invite to the stage their new global partner and the leading provider of CBD to US independent pharmacies, Ananda Health. At the event, you will hear from Ananda Health’s Chief Science Officer and first doctoral candidate in any discipline to focus on cannabinoid science, Dr. Alex Capano, and Ananda Health’s Director of Marketing and pharmacy’s go-to for navigating the CBD marketplace, Samantha Timmermann. This powerhouse duo will provide an eye-opening dive into the cannabinoid world of today, from distinguishing hemp- and marijuana-derived CBD; to CBD clinical trial evidence supporting benefits in pain management, opioid reduction, women’s health, mental health, dermatology, and more; to the US regulatory landscape permitting the distribution of hemp-derived finished CBD products; to how this fits into an independent pharmacy business model and what to look for in appraising the safety, efficacy, and quality of a CBD product line.
Join us on the first segment of many more to come in educating yourself on everything you need to know about your critical role, as an independent pharmacy, in the safe and efficacious use of CBD.
1. Market data is dynamic and variable. Different projections may exist.
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This webinar is Copyright © Ecofibre Limited 2021.
Alex Capano, DNP, CRNP, FNP-BC
Dr. Capano holds a BSN and an MSN from the University of Pennsylvania, as well as a BS in neuroscience from the University of Miami. She earned her doctoral degree at Thomas Jefferson University in Philadelphia, Pennsylvania, where she graduated Summa Cum Laude and was awarded the Sandra Festa Ryan award for Outstanding Creativity and Innovation.
Dr Capano was the first doctoral candidate of any discipline who focused on cannabinoid science under the guidance of the Lambert Center for the Study of Medicinal Cannabis and Hemp at Thomas Jefferson University.
Dr. Capano is currently a faculty member of the Lambert Center and a Senior Fellow in the Institute of Emerging Health Professions. Her clinical practice as a family nurse practitioner includes primary care, with a focus on sexual and reproductive medicine.
Samantha Timmermann, BS
Samantha is the Ananda Health Director of Marketing responsible for crafting the brand identity and go-to-market strategies across the group’s brands. She is fiercely committed to helping consumers and retailers navigate the CBD marketplace and positioning Ananda Health as the trusted voice and resource for evidence-based education and world-class hemp products.
As a cross-functional team, Samantha’s department also contributes to product development and crafts tools to support sales enablement, including the AnandaMine Knowledge Base, Ananda University eLearning, and annual CBD360 events.
Her passion for accessible, high-quality healthcare can be traced back to her youth where she worked in her family-owned pharmacy and witnessed the power of educating consumers and providing innovative solutions to help them live their fullest lives.
Prior to joining Ecofibre in 2018, Samantha built the marketing department at Pharmacy Development Services where she spent significant time creating training programs and strategies to help independent pharmacies increase profits and maximize patient outcomes.
Samantha holds a bachelor’s degree with a double major in management and marketing with an emphasis on communications from Maryville University in St. Louis, Missouri.